Putting together your online course content can be one of the most overwhelming parts of course creation.You somehow have to sift through all the knowledge and resources occupying your brain and present the information in a way that makes sense for your student’s learning ...
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If you’re already doing email marketing, then you’re onto a good thing. With a high return on investment and personal touch, email is one of the most powerful marketing channels around.But that doesn’t mean you should focus on email and forget about all the other fanta...
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Looking for a way to boost sales of your online course and increase engagement? You need an outcome statement. This essential element is often overlooked by course creators, but should be high-up on your to-do list. Not only will an outcome statement add value for your stu...
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Want to regularly connect with your audience on a personal level but don’t have the time? You need email automation! This marketing strategy is enormously valuable for any business, and especially helpful for small businesses with limited resources.Email automation is a fa...
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Feel like your passive income isn’t turning out to be as passive as you had hoped? Online courses do take some work to set up. But once you are loaded and ready to go, most of them can be marketed and managed with minimal input, freeing you up to focus on other things. If...
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What’s the best way to communicate with your customers? Should you contact them over the phone? Time-consuming and invasive. How about social media? Difficult to personalise and hard to get noticed. There’s always old-fashioned snail mail, but that’s pricey, and how...
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Excited about planning and launching your online course? You should be! With all the platforms available, it’s never been easier to create courses online. In fact, the hardest part might actually be choosing the right platform for your course! Yet this crucial step shoul...
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Think email is too old school to be part of a successful marketing campaign? Don’t be fooled by the shiny “newness” of social media. Email is still where it’s at! And even though it’s been around for a long time, this old dog has learned plenty of new tricks! Emai...
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Do you dream of having a business where you can earn money while you sleep? No, it’s not a fantasy promise. You can create a passive stream of income where you don’t physically need to be in front of the computer, engaging with clients or be on the tools to earn. You can...
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While many people perceive marketing to be all about the big sell, in reality, there are many layers to promoting your business.A significant part of marketing involves building awareness of your brand, increasing your brand's authority, and creating a positive relationship ...
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